How To Be Successful With Google Adwords Enhanced Campaigns

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February 20th, 2013

There’s been a lot of talk recently with Google’s introduction of Adwords Enhanced Campaigns. For those of you who don’t know what Google Adwords Enhanced Campaigns are, read our last post on Enhanced Campaigns. In this blog post we’re going to break down how we have been helping our clients keep their visitors happy while increasing conversions with Enhanced Campaigns. Successful Google Adwords Enhanced Campaigns Require Building a better website Providing an unmatched mobile experience [...]

The Best Ways To Promote Your Business On LinkedIn

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February 13th, 2013

The biggest problem that companies face online is the ability to find the different marketing channels which deliver related / relevant traffic (And mobile, but that’s another problem for another post). For B2B companies, one of the best ways to promote your brand is on LinkedIn. Advertising On LinkedIn, A Guide To Success For those of you whom advertise on LinkedIn, and those who want to, lets talk about the seven tips to success on [...]

Google AdWords Enhanced Mobile Campaigns

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February 9th, 2013

Google Adwords Enhanced Mobile Campaigns are rolling out in 2013 and by June, all campaigns will be automatically switched. Adwords Enhanced Mobile Campaigns Breakdown Enhanced mobile campaigns will be available using an optional upgrade sometime this month (February 2013) and will be the status quo sometime in June 2013. Enhanced mobile campaigns is Google’s new attempt to push marketers in the mobile space through only allowing Adwords campaigns to target either desktop or desktop and [...]

Identity Verification Impacts Google Rankings Eric Schmidt Confirms

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February 6th, 2013

Identity Verification Impacts Google Rankings, Eric Schmidt Confirms in his new book, “The New Digital Age”. We’ve all been talking about it for months now. The Google rel=”Author” tag is finally confirmed by Google to be a substancial part of measuring credibility in search results. So what does this mean? Google + is an identity verification network. As Google + continues to grow, content related to a verified person’s profile will eventually work it’s way [...]

How To Get Organic Traffic

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February 5th, 2013

The key on how to get Organic Traffic is to understand search trends, integrate current search engine optimization practices and write content that is relevant to your business. Build A Popular & Relevant Keyword List Building a popular & relevant keyword list requires some data insight that Google Trends can help you with. Search trends allow a user to compare multiple search queries and see data sets that compare query string popularity. Keyword targeting, based [...]