About 3V
About 3V
The story behind how we empower businesses and their people to thrive using customer data and AI.
The story behind how we empower businesses and their people to thrive using customer data and AI.
OUR STORY
Transforming Businesses Since 2012.
Our leadership team is on a lifelong mission to solve big challenges with technology. Brothers Alan and Curtis Morte and their best friend, Wally Hix, have been obsessed with building things together since they were four years old.
While high school and college classmates were out partying, Alan, Curtis and Wally spent their free time seizing new opportunities through digital marketing, sales, analytics and IT asset management. They learned how to play to each other’s strengths and get some serious work done. They honed their ability to solve complex problems – and that’s why Three Ventures outperforms competitors today. We lived through being scrappy, hustling, and working hard to make a buck. It's why we're so good at sorting through noise in your organization and the market. We excel at pin-pointing the core drivers of value to fixate our solutions on.
We have incredible respect for leaders and business owners who are in the weeds, making decisions and focused on driving business forward. That’s why we created Three Ventures: to offer accelerated solutions for revenue and profit optimization to help your business reach it's goals.
And we can help you do so across your marketing, sales, customer success and IT teams.
Leadership Team
Alan is the President of Three Ventures and principle consultant. One of the founding partners in 2012, he leads the company and how it continually evolves to help clients accelerate, increase, & optimize their business with data.
Curtis Morte is a passionate software architect dedicated to building transformative web applications for both clients and Three Ventures. As co-founder and Three Ventures' Head of Engineering, he leads our internal development teams which act as resource extensions for clients. Solving your biggest technical and capability gaps is a challenge he can solve.
Walter “Wally” Hix is co-founder and Head of Cloud at Three Ventures. Building the company from the ground up with Alan and Curtis, he is passionate about business productivity, efficiency, and cost reductions gained through cloud technology. His focus with clients has an emphasis on business continuity, security, and risk mitigation to ensure the long-term viability of business and I.T. operations.
As the Head of Marketing Analytics at Three Ventures, Greg ensures that clients uncover value by combining data and insights to enhance their marketing performance. For nearly twenty years, Greg Allbright has been a leader in translating business objectives and data into marketing strategies and insights that increase customer acquisition and sustainable business growth.
As the Chief Marketing Officer at Three Ventures, Susan ensures clients plan for and make considerable progress towards their business goals with digital marketing strategies custom-tailored to their business. For over twenty years, Susan has been a leader in daily execution of paid media campaigns and marketing strategy. She is a regular contributor and expert source for top media outlets including NPR, Wired, Digiday, eMarketer, and others.
We began working with 3V when the organization we had been working with for several years lost control of our keywords and ads and we felt neglected. We found 3V through an acquaintance and the results speak for themself.
Through regular monthly reporting and analysis, Three Ventures identified a lack of engagement on mobile devices. The team proposed an immediate test, which generated a 45% increase in call volume from mobile devices (a major KPI for us). They then outlined and executed a larger research project related to user experience (UX ) on mobile devices and delivered compelling insights directly to internal executives, leading to a sitewide test leading to another +22.34% increase in call volume from mobile.
We hired Three Ventures to assist us with improving our conversion rate, and we are thrilled with the results. Leading the charge, they refined our Google Analytics tracking, established critical watch items, and recommended a series of website adjustments. That led to a 25%+ increase in conversions in only 4 weeks! Their agile approach coupled with top notch communications made working together a pleasure. It left no doubt that we had made the right decision in bringing them onboard. We are excited to have them as a valuable member of our team for the foreseeable future.
Three Ventures worked hands-on with our team to solve an integration issue with our CDP which negatively impacted the accuracy of our marketing analytics reporting. They moved quickly and got us back on track to using client data to deliver a personalized grocery shopping experience online.
Three Ventures has the industry knowledge, technical expertise, and business acumen to identify areas of opportunity, execute, and measure tangible business impact with Adobe Experience Cloud. I would highly recommend this group to your company as they are a valued part of our team.
We rely on the Three Ventures team for their in-depth knowledge and ability to execute with cloud and engineering projects. They’re available when we need them and feel like key members of our team, rather than an external vendor.
