This article outlines three HubSpot onboarding methods: direct from HubSpot, DIY, and via a HubSpot Partner. Learn about the pros and cons of each, plus review the selection framework for how to pick the one best for your HubSpot install.
HubSpot audits are recommended annually. They should include reviews of strategies, processes, the data, your messaging, your communication methods and how it all impacts the customer journey of your contacts. A report should highlight what is working well, what needs improvement, best practices, and questions to consider. The post will help you with the framework and understanding you need to ...
This post will help you master Google Analytics 4 by: exploring the benefits and concerns of GA4, learning the migration process, understanding its drawbacks, evaluating alternatives and determining if it’s the right analytics solution for your business needs.
Optimizing customer acquisition can be achieved by using RFM segmentation, which considers recency, frequency and monetary value of customers. Adjusting marketing strategies for different customer segments can reduce acquisition costs, increase efficiency and decrease churn. You should start with basic metrics in the customer acquisition funnel and make tactical decisions based on segmentation....
Implementing HubSpot for your business can be a great way to streamline and automate your marketing, sales, and customer service processes. However, if you don't take the right steps before getting started, you could run into problems.
