present measurement framework consulting

Measurement Framework Planning & Consulting

Measure What Matters to Your Organization with Business Analytics
Identify which data best measures success and locate gaps in data collection to produce business insights and reporting dashboards.
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Greg Allbright
Greg Allbright Head of Marketing Services

Our Measurement Framework Planning Process

How we turn your current analytics challenges into internal alignment and growth.
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Step 1: What questions does my business need to answer?

Collect stakeholder feedback toward defining a measurement framework among key group that aligns website and user metrics with objectives and strategy.
Identify What Questions Your Business Needs To Answer

Step 2: What data best answers my business questions?

Develop a measurement framework, gather feedback, and ensure key questions from leadership are incorporated.
Identify The Data Needed To Answer Your Questions
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Step 3: Does our current tracking allow us to answer all of our questions?

Perform technical assessment of data platforms and reporting to identify gaps in data collection and tagging. Document a technical implementation tracker for data gaps.
Start Filling The Gaps In Your Data
present measurement framework consulting

Step 4: How do I align company expectations for website & marketing performance?

A measurement framework communications presentation outlines the steps of how the framework was built, the final outcomes, and how that framework will be used to align marketing & website performance.
Create Alignment Internally On How To Measure Success

Step 5: How do I report on progress toward our objectives?

Present your KPIs and segments in dashboards which visually represent the progress made toward key business outcomes.

Visually Provide Progress On Your Growth
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Outcomes

check_circleOrganize and collect business data needed
check_circleReport on the metrics that matter
check_circleProduce meaningful business insights
check_circleDeeply connect data to business outcomes
check_circleBuild company-wide support using data and reporting
Global Partnership For Education Case Study

A Measurement Framework to Address Data Needs

The measurement framework Three Ventures helped us develop has become a key element of our analytics usage. Thanks to the comprehensive reporting we now have, we are moving to a culture of data-driven decisions within our team. We feel more confident to make better UX and design decisions and we look forward to continuing to refine our data strategy in the coming months.
Read The Case Study
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Tableau Consulting

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