Alan is the President at Three Ventures. One of the founding partners in 2012, he leads the company and how it continually evolves to help clients accelerate, increase, & optimize their business with data.
A Simple Solution To The Adwords Close Variant Change

This post is the how to version of @AlanMorte's presentation at the State of Search conference in Dallas, TX. It's about Three Ventures' strategy to beat the recent Google Adwords close variant change. Alan's presentation "Beating Google By Using Google" and this post, is meant to help PPC managers regain some of the lost control from the recent Adwords change. The twist is that this solution s...

Alan morte
President & Co-Founder
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Making Data Love To Your Brand With Google Analytics

If you’re like us at Three Ventures, you use Google Analytics as your main platform for data measurement. You also probably love your brand and realize that, without it, you have nothing. Let's talk about the correlation between those two. Google Analytics is great.

Alan morte
President & Co-Founder
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Google Analytics iOS App - A Must For Analytics Professionals

Finally! The Google Analytics app for iOS is here! For all analytics professionals and business owners who use Google Analytics, the app is a must have. The app has been out for quite some time on android, and it's a pretty great slimmed down version. The iOS Google Analytics app seems to be similar to look and feel, but let's be honest, I think we would take just about any GA app given how lon...

Alan morte
President & Co-Founder
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